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Source · Analytics & Advertising
Google Analytics 4
Website and app analytics
Bring your GA4 data into your data lake and keep it for longer than Google does, next to the revenue it actually led to.
Use cases
01
Attribution
Website behaviour next to CRM and sales data, so attribution stops being a guess.
02
Cohort analysis
Follow groups of users over longer periods than the GA4 interface allows.
03
Conversion insight
On-site behaviour combined with what happened offline.
What it does
Official Data API
We read through the Google Analytics Data API
Your history kept
Once it is in your data lake, it stays there
Custom dimensions
Your own dimensions and metrics come along
Your data
What we read.
We read the following, and nothing else. Read-only: we never write back into your account.
Sessions
Sessions with source, medium and campaign
Events
Standard and custom events
Conversions
Conversion events and their value
Users
User properties and segments
FAQ
Questions people ask.
No. Google discontinued it, so we only support GA4.
Get started
Ready to connect Google Analytics 4?
About two minutes to connect, then your Google Analytics 4 data starts landing in your own data lake. Free for 7 days, no credit card.